Corporate CartooningThe Art, Science and Craft of Computer Business Simulation Design. |
Based on unparalleled experience developing some sixty-five different computer business simulations and using them thousands of times for company training together with award winning research and work, this book provides the authoritative source of information about business simulation design.
This resource is for business simulation designers, use on simulation-game design courses, for use by course designers, HR and Training Executives, Trainers and Training Providers.
Corporate Cartooning is available as a free download as separate PDF files. If you find it useful for yourself, your students or your organisation please provide a link to www.simulations.co.uk from your website, blog, facebook etc. so others can access the material.
If you adopt it for your course please let us know together with the reasons why you adopted it.
Title Page and Preface [V0.0 25/01/11]
Introduction [V0.0 25/01/11]
1.Types of Business Simulation [V0.0 25/01/11]
2. Learning and Simulation [V0.0 25/01/11]
3. Art of Simulation Design [V0.0 25/01/11]
4. Design for Process [V0.1 07/04/11]
5. Drafting the Simulation [V0.0 25/01/11]
6. Design for Value [V0.0 25/01/11]
7. Design Craft [V0.0 25/01/11]
8. Design for Quality [V0.0 25/01/11]
9. Ways of Using Business Simulations (bonus chapter) [V0.0 25/01/11]
10. Tutoring Business Simulations (bonus chapter) [V0.0 25/01/11]
11. Choosing Business Simulations (bonus chapter) [V0.0 25/01/11]
12. Why use Business Simulations (bonus chapter) [V0.0 26/01/11]
Appendix A: Case Study Simulations [V0.0 25/01/11]
Appendix B: Software Process Flows [V0.0 25/01/11]
Appendix C: References [V0.0 25/01/11]
Appendix D: Simulations [V0.0 25/01/11]
Appendix E: Simulation Design Check Lists [V0.0 25/01/11]
As you might expect from the title, I have used comic/cartoon strips to illustrate concepts and encourage reflection - an example is below.
Usage
You are free to download and print this material but not to sell it on. If you teach simulation-game design you can make multiple copies for your students and if you wish to use extracts please contact me as in these circumstances I can supply the materials in Word format. If you use it in your course please cite the source and if you let your students download the materials directly please provide a link on your organisation's website.
Updates
Publishing in this manner means that the material can be updated easily as my thinking evolves and based on feedback from yourself (about typos, where the material is unclear or needs to be addled too, or where you disagree with it). Therefore I shall be updating the material and the current version will be identified by a version number and date each page's footer and on this page. Thus [V0.0 25/01/11] - preliminary version
25th
January 2011. Note: The version number before the decimal point implies major changes and the version number following the decimal point implies minor changes. If you wish me to inform you of updates please let me know with an email with the subject Corporate Cartooning Update
Rationale
By distributing this way I can ensure that the material is kept up to date in a way impossible with conventional book publications. Updates that allow you to share your design and use knowledge, experience and wisdom. (I recognise that I make no money from it this way but I have never really made any money from my three previous books - in any case I believe passionately in business simulations for learning and improving their design and use.)
The Day Job!
My firm designs and provides business simulations and am happy to discuss your business simulation needs and advise on their use. Also, on an expenses only basis I am happy to talk to groups about designing and using business simulations.
This details the author, current edition, details of dispersion etc. The book is dedicated to my mother - Hyacynth Ruth Hall (1913 - 2004)
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This chapter introduces the common types of business models, how business simulations are the mathematical equivalent of the cartoon (or comic) strip, design paradigms, business simulations as an art form and design touchstones.
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This chapter describes the basic simulation process, the different types of model-based simulations, their characteristics and manner of use and describes the simulations that I will explore in depth to provide examples.
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This chapter explores fundamental learning models and where business simulations enhance learning and where they do not. Also the chapter compares classroom based with Internet based E-learning and explores the reasons why companies use business simulations. As such the chapter provides a knowledge-base to help designers communicate with the business sponsors who are paying for the simulation.
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This chapter explores how computerised business simulations are a sequential art form that parallels the strip cartoon or comic. It uses this parallel to detail the structural aspects of computerised simulation design. In doing the chapter covers the tacit and instinctive aspects of simulation design making these explicit using the comic strip design knowledge base.
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Simulations are not static entities. Rather learning, engagement and workload change dynamically as the simulation progresses and this chapter explores the issues and design implications of these dynamics together with design for learning management, the experiential learning process and the way the simulations are used.
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This chapter covers the aspects of drafting the simulation model, deciding decisions and results. Thus in contrast to Chapter 3 (The Art of Business Simulation Design) that concentrates on structure, this chapter concentrates on design detail.
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This chapter explores simulation software - its architectural needs and functionality, an architecture (that won a major London, England innovation award), documentation, the model – its elements, structure and language.
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These chapters are from my book SIMULATION: Virtual Business Experience and are for users of business simulations and course designers.
This chapter describes ways in which computerised business simulations can be used for executive development. For each the main reasons for use are listed and discussed. Example or examples of actual use are provided. Practical issues are listed and practicalities discussed together with how the simulation links to other learning.
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This chapter provides practical advice on how to run simulations on management development courses. For new users it provides a comprehensive guide and how to get up to speed and circumvent problems. For experienced users it should provide an extensive aide-memoir.
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This chapter covers choosing a simulation for a specific development situation based on development objectives, duration, target audience and manner of use. It lists the questions that need to be asked about the simulation model, the software, documentation and design provenance. And explores custom design, tutoring options and commercial aspects. It is designed to help the neophyte and, also, to ensure the experienced user does not overlook anything.
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This chapter explores Why companies use business simulations? as the answer helps define the simulation session's learning needs and objectives.
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This appendix provides information about the six case study simulations.
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This appendix provides information about software process flows for a range of different types of simulations. For each, the key process steps are shown.
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This appendix provides a list of books and papers cited in the book and hence provides additional research information.
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Besides the case study simulations this appendix provides a list of other simulations cited in the book and where appropriate a link to further details.
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This appendix consists of worksheets that help Define Needs, Specify the Simulation, Design Metrics and a Simulation Session Checklist.
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If you have any comments, thoughts or criticisms about the book please contact me - jeremyhall@corporatecartoonist.com
If you need to discuss your business training needs or my design services please contact me on - jeremyhall@simulations.co.uk
© 2010 Jeremy J. S. B. Hall
Most recent update: 07/04/11
Hall Marketing, Studio 11, Colman's Wharf, 45 Morris Road, London E14 6PA, ENGLAND
Phone +44 (0)20 7537 2982 E-mail jeremyhall@simulations.co.uk
